Essential Pages
- Homepage – What you do, who it’s for, what to do next
- About Page – Your story, team, values, credentials
- Services/Products – What you offer with benefits and pricing
- Contact Page – Form, phone, email, address, hours
Design & User Experience
- ✓ Mobile-responsive design
- ✓ Clear navigation (max 7 items)
- ✓ Consistent branding
- ✓ Fast loading (under 3 seconds)
- ✓ Readable typography (16px minimum)
SEO Basics
- ✓ Unique title tags for each page
- ✓ Meta descriptions
- ✓ Proper heading structure (H1, H2, H3)
- ✓ Image alt text
- ✓ Google Business Profile
- ✓ Google Analytics & Search Console
Technical Requirements
- ✓ SSL Certificate (HTTPS)
- ✓ Mobile-friendly
- ✓ Working links
- ✓ Custom 404 page
- ✓ XML sitemap
- ✓ Regular backups
Legal Requirements (UK/Ireland)
- ✓ Privacy Policy
- ✓ Cookie Notice
- ✓ Terms & Conditions
- ✓ Company Information
Pre-Launch Checklist
- ☐ Test all forms
- ☐ Check all links
- ☐ Test on mobile devices
- ☐ Check page speed
- ☐ Proofread all content
- ☐ Set up analytics
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