After years of building websites, we’ve seen the same mistakes crop up again and again. Here are the most common ones and how to avoid them.
1. No clear call-to-action
Every page should guide visitors toward a next step. Don’t leave them wondering what to do.
2. Slow loading speed
Users expect pages to load in under 3 seconds. Slow sites lose visitors and rank lower on Google.
3. Not mobile-friendly
Over 60% of traffic is mobile. If your site isn’t responsive, you’re losing customers.
4. No contact information
Make it easy for people to get in touch. Phone number, email, and contact form should be easy to find.
5. Outdated design
An old-looking website hurts credibility. First impressions matter.
6. Poor content
Thin, unhelpful content doesn’t serve visitors or search engines. Invest in quality content.
7. No SSL certificate
HTTPS is essential. Without it, browsers show security warnings and visitors leave.
8. Ignoring SEO
Basic SEO helps people find you. Title tags, meta descriptions, and good structure matter.
9. No maintenance
Websites need regular updates for security and performance. Neglected sites become vulnerable.
10. DIY when you shouldn’t
There’s a time and place for DIY, but professional help often delivers better ROI.